Becoming Canopy: Our Journey to a Bold New Brand Identity

We’ve rebranded as Canopy Beauty Packaging! Here’s the story behind our transformation, what inspired it, and how our new brand reflects our vision to create packaging that’s never boring.

At Canopy, we’ve got you covered. Our customers’ success is our passion, and we are here to help beauty brands grow, stand out, and scale with packaging that performs beautifully and presents with purpose. Our vision is simple. We create inspired, never-boring packaging that is as unique as your brand.

We began as Cosmetic Specialties International (CSI), a name rooted in decades of experience serving the beauty industry. As the market evolved, we knew it was time for our brand to reflect what truly sets us apart. We didn’t want to blend in; we wanted to stand out.

Our focus has always been intentional and niche. We specialize in a refined portfolio of jars, caps, and sealing discs that are made in the USA, enhanced by in-house decoration, and designed with sustainability in mind. Our packaging is where craftsmanship and innovation come together to bring the visions of beauty brands of all sizes to life.

After joining the Airlite family in 2022, we recognized a unique opportunity to evolve. We set out to eliminate confusion in the market, modernize our identity, and reintroduce ourselves with clarity and purpose. What followed was a complete brand transformation that signals change and reinforces our position as a creative, collaborative, and forward-thinking partner in the beauty packaging space.

What’s staying the same?

While our name and look have changed, our core strengths remain:

  • High-quality, made-in-USA jars, closures and sealing discs
  • Full-service, in-house decoration
  • Flexible MOQs and quick lead times
  • Expertise in beauty packaging
  • Deep commitment to our customers, and our planet

We’re still the same dedicated team, just with a clearer message and a brand that truly represents the spirit of our company. We designed our website to give customers a true feel for the Canopy brand, one that’s thoughtful, elevated, and built to inspire.

This transformation was brought to life in close collaboration with our branding partners at Daake, and we’re proud of what we created together.

What’s next for Canopy?

We’re just getting started. As Canopy, we’re investing in new capabilities, strengthening our sustainability portfolio, and building even deeper relationships with the brands we serve.

If you’re looking for a beauty packaging partner who understands your aesthetic, shares your values, and shows up with solutions; you’re in the right place.

Let’s create something beautiful together.

Explore our products, check out our blog, or connect with our team to start the conversation.